Using CakePHP on Zeus
- Published on Friday, 20 January 2012 10:01
- Hits: 22
This is post I reignited from 2009. Thought it might still be valuable to some people....
Recently I have been developing a site using CakePHP. Its a great framework, has been a good learning curve too. For a simple brochure site Cake would be overkill, but for a site with database information it would be great. Any way my post is not about Cake or how good/bad it is… I was merely sharing what I had to do to get Cake to work on hosted Zeus server.
The Art of Great Web Copy
- Published on Friday, 20 January 2012 04:41
- Hits: 18
When writing great copy for your website, it is important to keep in mind that users WANT information and they want it now when looking for your services, products or information. This is not an easy task but with a few simple tips you could be writing great copy for your site which is more informative and relevant.
Call to Action
- Published on Monday, 09 January 2012 02:03
- Hits: 38
Call to action buttons are very important for websites and should not be neglected in any case. Getting a visitor do to a certain action translates into a conversion and that’s an important part of any site. Making an effective call to action is not as easy as people might think. It’s not only the color that matters, but also the shape and the message that you apply on it.
Effective Product Pages
- Published on Tuesday, 17 January 2012 11:49
- Hits: 48
If you are running an e-commerce store, one of the most important pages to reachout to your customers is the product detail page. This page can recreate the experience to the users as if they are in a "bricks & mortar" store. They provide every last little drop of information on the product, building the brand and product.
Product pages have so much potential and are key in any conversion to sale. It is this page that must convince a person to buy your particular product. Many websites show only the most basic amount of information required to get a sale, and they think this is good enough. It isn’t. In a world where your nearest competitor is only a click away, you need to make sure you convince your customers that buying from you is the right choice.
There are some simple things to keep in mind, then there are some more complex and possibly interesting things to add to your product pages to interact and engage with your customers.